Discover a shop full of wonders…
Director Homer Liwag was looking to motivate objects of amusement in this web commercial for Art of Play. Homer worked closely with Art of Play’s Dan and Dave Buck and Creative Director Adam Rubin to flush out the script and create a subtle narrative – a bit of a challenge considering the minimal budget and the cast of characters – spinning tops, Japanese puzzles, custom playing cards and a wooden robot.
A custom score, composed and performed by James Grote, put the finishing touch on the final film.
Client – Art of Play
Directed by Homer Liwag
Produced by Dan and Dave Buck
Written by Adam Rubin and Homer Liwag
Original Music by James Grote
Cinematography/Editing/Sound Design by Homer Liwag
Special Thanks – Elliott Terral, Allison Reich, Paul Gordon
Shot on location at the Art of Play showroom in San Diego, California and Las Vegas, Nevada
About Art of Play
Art of Play travels the world in search of objects designed to dazzle the eyes and fascinate the mind. From luxurious playing cards to ingenious puzzles and stimulating amusements— each beautiful item in our collection holds a whisper of mystery, brimming with potential for surprise and delight.
Epiphanies await the curious mind.
Founded in 2013 by twin brothers Dan and Dave Buck after becoming wildly successful producers of designer playing cards. Their interest in cards began at an early age when they practiced card tricks, and pioneered the art of cardistry. With a background in sleight of hand, magic and illusion, Art of Play’s expansion into puzzles and games was a natural leap forward.
Today, Art of Play curates a collection of curiosities from around the globe. From the finest playing cards in the world, innovative puzzles and games, and magical amusements for the home, we collaborate with artists to create remarkable products unlike anything else.