What are some tips for success?
Probably the most violated metric of all agency metrics are that agencies should have a hundred and fifty thousand dollars of AGI per full time person. Most agencies are overstaffed.
One of the things that is I see becoming more and more of a trend is that people are starting to really put video strategy into what they’re selling to their clients and to what they’re doing for their clients. I think it’s super important because people are becoming more and more visual.
You need to have a content strategy and you need to then know how to position your content to the different stages of your target customers buying cycle.